Next, I will list 12 design trends that will continue to develop in 2018. If you want your products to have a better experience and more prominent competitiveness, you might as well spend more on these 12 trends.
1. Simplification of the user journey
When we interact with apps and websites, we usually have a specific goal. And in order to achieve your goals, the less energy you spend on the user journey, the better the experience.
Linear User Flow
The UX process usually has a three-stage experience such as the beginning, the process and the result. Each time the user completes an operation, the user is one step closer to the result. A linear user flow is directional, clear and feasible for the user. Because the user can estimate how long it takes to complete the task.
show step by step
When your APP contains a lot of information and interactions, you don't need to present all the content at once, and only display the required information and interactions when the user needs it. This progressive presentation method can reduce cognitive compliance and improve the interface. comprehensibility.
2. Matching of gesture interaction and dynamic effects
With the gradual popularization of full-screen devices such as the iPhone X, the physical Home button is gone forever, and interaction will increasingly rely on gesture interaction. For designers, this means an increased focus on the interaction and design of gestures.
For many users, the key issue with gestural interaction is its discoverability and learnability. To solve this problem, UI and interaction designers b2b data need to focus on the design of motion and micro-interactions.
With motion, designers can make gesture interactions more explicit:
Help users understand which elements and areas are interactable (animation cues)
Clarify the spatial relationship between UI elements (transition animation)
Provide visual feedback on interactions